Vol. 6 No. 1 (2026): (January - June 2026)

View Vol. 6 No. 1 (2026): (January - June 2026)

Published: 2026-06-05

Full Issue

FULL ISSUE VOL.6 NO.1

Academic Articles

DIGITALIZATION AND AGRICULTURAL ECONOMIC RESILIENCE: A SYSTEMATIC EXAMINATION USING CHINESE CITY-LEVEL PANEL DATA

Yuan Hu; Kittawit Autchariyapanitkul, Nirote Sinnarong , Ke Nunthasen

1-23
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Research Article

Non-Staple Foods Self-Sufficiency of Collaborative Rice Farming Households in Chiang Mai Province

Ke Ke Nunthasen, Nirote Sinnarong, Kittawit Autchariyapanitkul, Ketsuda Sitthisuntikul, Wassana Sukkul, Nalinee Kongsubun ; Waraporn Nunthasen

24-43
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Integration of Spatial Context and Behavioral Economics for Designing Crop Residue Burning Reduction Measures: A Case Study of Mae Chaem District, Chiang Mai Province

Chanita Panmanee; Nisachon Leerattanakorn, Pimpimon Kaewmanee, Montri Singhavara, Kewalin Somboon, Apinun Suvarnaraksha, Sirisopa Suntitissadeekorn

44-63
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Social Return on Investment (SROI) Assessment of the Creative Community Economy Enhancement Project in Chiang Mai Province

Supareuk Tarapituxwong; Piangtawan Pol-ard, Panida Sattayopat, Tanapol Rattanasamakarn, Kanta Tanniyom

64-81
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Enterprise Resource Planning and Proactive Service Affecting Consumers’ Decision to Purchase Construction Steel for Housing in Nanchang, Jiangxi Province, China

Cao Xi; Nitaya Wongyos

82-97
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Marketing Mix, Service Quality, and Trust Affecting Service Use Decisions at a University Massage and Spa Center

Jenjira Tongsu; Thanakorn Sirisugandha

98-112
- pdf
Good News and Bad News on Speed of Stock Price Adjustment in Thailand

Surachut Kungwon; Chaiwuth Tangsomchai

113-128
- pdf