Economic Impact and Development Factors of the Wine Industry in Dongfeng Mile, Maitreya City, Yunnan, China

ผู้แต่ง

  • Renzhong Hu Faculty of Economics, Maejo University, Chiang Mai, 50290
  • Waraporn Nunthasen Faculty of Economics, Maejo University, Chiang Mai, 50290
  • Ke Nunthasen Faculty of Economics, Maejo University, Chiang Mai, 50290
  • Nirote Sinnarong Faculty of Economics, Maejo University, Chiang Mai, 50290

คำสำคัญ:

Wine Industry, Economic Growth, SWOT Analysis, PEST Analysis, Industrial Integration, Yunnan

บทคัดย่อ

                Background and Aim: This study examines the economic impact of the wine  industry  in  Dongfeng  Mile, Maitreya  City,  Yunnan, China. It  aims  to identify key factors influencing the industry's growth and assess its contributions to the regional economy. Materials and Methods: The study employs SWOT and PEST analysis, complemented by regression models using data from 2000 to 2023. The research focuses on  factors including   production  efficiency,   brand   recognition, policy support, market demand, and industrial integration.

                Results: The findings  indicate that policy support and industrial integration play crucial roles in economic growth, while market  demand fluctuations and resource constraints pose challenges. The tourism-wine industry synergy significantly enhances local employment and urbanization.

                Conclusion: The study provides empirical insights into optimizing the wine industry's economic contribution in Dongfeng Mile. Policy recommendations   include infrastructure investment, branding strategies, and sustainable agricultural practices.

เอกสารอ้างอิง

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ดาวน์โหลด

เผยแพร่แล้ว

2025-12-22

รูปแบบการอ้างอิง

Hu, R., Nunthasen, W., Nunthasen, K., & Sinnarong, N. (2025). Economic Impact and Development Factors of the Wine Industry in Dongfeng Mile, Maitreya City, Yunnan, China. วารสารเศรษฐศาสตร์ มหาวิทยาลัยแม่โจ้, 5(2), 57–95. สืบค้น จาก https://so10.tci-thaijo.org/index.php/ECONMAEJO_JOURNAL/article/view/2736

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