Language Learning Strategies of Chinese Media Majoring College Students: A Case Study of Communication University of Shanxi

xiaodong tian; Anchalee  Chayanuvat

doi:10.65205/jasrru.2025.2556

Authors

xiaodong tian Master of Education in Bilingual Education, Suryadhep Teachers College, Rangsit University, Thailand.
Anchalee Chayanuvat Master of Education in Bilingual Education, Suryadhep Teachers College, Rangsit University, Thailand.

DOI:

https://doi.org/10.65205/jasrru.2025.2556

Keywords:

Language Learning Strategies, English Proficiency, Media Students, Communication University of Shanxi

Abstract

This study aimed to explore the language learning strategies (LLS) employed by Chinese media majoring students at Communication University of Shanxi and to identify how strategy use differs across varying English proficiency levels. Adopting a mixed-methods design, this research incorporated quantitative data from a revised Strategy Inventory for Language Learning (SILL) questionnaire (n=320) and qualitative data from in-depth interviews (n=9). The findings revealed that students most frequently utilized metacognitive, social, and cognitive strategies. A key finding is the clear developmental trajectory linked to proficiency: lower-proficiency students relied more on memory strategies and peer support; intermediate students began integrating a wider range of strategies for task efficiency; while higher-proficiency students demonstrated sophisticated use of metacognitive strategies and integrated digital tools adapted to specific media tasks like scriptwriting. This research provides practical insights for optimizing LLS instruction, offering recommendations for curriculum design and teacher development to enhance the linguistic competence and professional preparedness of media students in China.

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