AI-Enhanced Soft Skills Training: A Leadership Framework for Thailand’s Workforce Transformation

Main Article Content

Aweephan Sornmani

Abstract

The rapid adoption of artificial intelligence (AI) across Thailand’s labor market has intensified automation-driven layoffs and workforce uncertainty. Consequently, soft skill such as adaptability, communication, and emotional intelligence have become essential for sustaining employability and organizational resilience. This study examines how AI-enhanced soft skills training can reshape Thailand’s workforce and how leadership strategies can optimize training investments while strengthening human potential.


A critical interpretive synthesis of 28 research articles and reports published between 2022 and 2025 was conducted. The findings indicate that AI technologies can personalize soft skill development through continuous learning and real-time feedback, thereby enhancing employee adaptability, engagement, and innovation capacity while reducing costs associated with turnover and retraining. Moreover, leadership that strategically integrates AI-driven learning fosters agile, future-ready organizations capable of sustaining competitive advantage in the digital era. Theoretically, the study extends leadership and human capital development perspectives by positioning AI as a strategic partner in learning and adaptability rather than a mere automation tool. Practically, it reframes cost optimization as a balanced strategy aligning technological innovation with human capital investment. Overall, the results provide actionable managerial insights into leveraging AI as a catalyst for sustainable workforce transformation in Thailand.

Article Details

How to Cite
Sornmani, A. (2025). AI-Enhanced Soft Skills Training: A Leadership Framework for Thailand’s Workforce Transformation. SSRU International Journal of Management Science (IJMS), 12(2), 15–27. retrieved from https://so10.tci-thaijo.org/index.php/ssru/article/view/2934
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Reseach Article

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