AI-Enhanced Soft Skills Training: A Leadership Framework for Thailand’s Workforce Transformation
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Abstract
The rapid adoption of artificial intelligence (AI) across Thailand’s labor market has
intensified automation-driven layoffs and workforce uncertainty. Consequently, soft skills—such
as adaptability, communication, and emotional intelligence—have become essential for sustaining
employability and organizational resilience. This study examines how AI-enhanced soft
skills training can reshape Thailand’s workforce and how leadership strategies can optimize
training investments while strengthening human potential.
A critical interpretive synthesis of 28 research articles and reports published between 2022
and 2025 was conducted. The findings indicate that AI technologies can personalize soft skill
development through continuous learning and real-time feedback, thereby enhancing employee
adaptability, engagement, and innovation capacity while reducing costs associated with turnover
and retraining. Moreover, leadership that strategically integrates AI-driven learning fosters agile,
future-ready organizations capable of sustaining competitive advantage in the digital era.
Theoretically, the study extends leadership and human capital development perspectives by
positioning AI as a strategic partner in learning and adaptability rather than a mere automation tool.
Practically, it reframes cost optimization as a balanced strategy aligning technological innovation
with human capital investment. Overall, the results provide actionable managerial insights into
leveraging AI as a catalyst for sustainable workforce transformation in Thailand.
Article Details
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