Development of a model for promoting the potential of Local Economic groups, Case study: Community enterprise group participating in the Yuwapat Rakthin Government Savings Bank project
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Abstract
This qualitative study explores the success of community enterprise groups in the Omsin Youth Development Project at Mahachulalongkornrajavidyalaya University, focusing on the roles of educational institutions and financial operators like Omsin Bank in promoting or enhancing their success. The research will involve interviews with 10 group members and leaders, who will discuss their experiences in focus groups. The study aims to learn from grassroots economic groups, such as the Ma Eang Fruit Incense Business Group, which has successfully transitioned from a local community economic system to a national one. The research also analyzes the challenges faced by these groups, such as staffing, funding, tools, and management. The success of these groups depends on the leadership potential of their leaders, with young, capable, and eager learners increasing the chances of success. The study emphasizes the need for improved systems and management in these groups. The research aims to develop a model for creating grassroots economic groups that enhance community quality of life, grow into strong business groups, and incorporate moral principles.
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