Bakery Management Strategies to Respond with Consumer Behavior Through Online Media

Abstract

An academic paper on Bakery Management Strategies for Online Media 1) to study strategies to attract social media targets to bakery products of bakery owners 2) to study consumer behaviour strategies and meet consumer needs. Consumer Behavior Theory Analysis 6W1H, SWOT Business Environment Analysis Concept and Theory of Marketing Ingredients to analyze with the actual operation of bakeries, create an online media strategy to meet consumers. Data analysis can be used as a guideline for bakery operators and new entrepreneurs interested in doing so. To plan marketing strategies and choose marketing communication channels to effectively reach consumers.